BLOK IS THE COMEDY DIRECTING DUO, PAUL CASEY & RICHARD JOBSON. The name itself has no meaning nor backstory, whatsoever… and in hindsight comes off quite pretentious, but they're stuck with it now and it does have a rather nice mouth-feel. So there.
Two of the three following statements about BLOK are true…
BLOK’s non-negotiable shoot rider must contain two luke-warm glasses of water, 4 rubber bands, a pigmy owl and a giant Toblerone.
BLOK took their name from the Jennifer Lopez classic “Jenny from the Block”.
BLOK first met on a job in the Arctic Circle where they bonded over the mildly traumatic experience of witnessing the castration of a reindeer by a young Sami tribe member, using only her teeth. *
Before there was BLOK, there was Paul and Rich, who spent many-a-year making comedy series across the world for the BBC, Channel 4, Sky and Netflix. Then, 3 years ago, BLOK was born. Split as Director + DOP, BLOK makes comedy-driven commercials, often combining multiple worlds, extraordinary characters, seamless transitions, set-builds, and VFX. Their commercials may be a far cry from their television work, but they still can’t quite get that poor reindeer out of their heads.
*All three statements are true.